Center for Economic Justice

"As a campaigner at the World Bank Bonds Boycott in 2004, I worked with smartMeme to raise the profile of the struggle for global justice with creative communications strategies. We sold the World Bank on eBay during the Fall meetings, which ruffled a few feathers at the Bank and resulted in international news coverage for our campaign!" --Basav Sen, former World Bank Bonds Boycott campaigner

Client: Center for Economic Justice

Project:
Challenging Global Apartheid

Services Provided: Media Plan Development, Messaging Consultation, Media List Building, Media Work, Action Design

SmartMeme provided media support and strategy consultation to economic justice advocates from the World Bank Bonds Boycott. SmartMeme attracted national attention to the global campaign by orchestrating a widely reported media stunt in which the World Bank was “sold” on eBay.

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